直播间里的歌声
English summary available ↓
On top of running our own brands, this year we started an MCN and an agency business, moved office, and now run twenty livestream rooms that light up every night like a night market. Late one night, with a dozen people still working, a host was selling alone in her room when viewers commented that her singing was lovely. She wasn't singing, and she was alone. She heard nothing, but the comments kept coming: who's singing with you, is someone behind you? She screamed and ran out, and the whole office was thrown into chaos. Rumours spread: something following people home, a baby stroller moving by itself. In years of business I've handled product problems, broken supply chains and cash crunches, but a haunting stumped me. The scariest thing isn't ghosts; it's people's hearts in turmoil. A colleague suggested inviting a few friendly Ustaz to recite prayers and cleanse the space. It was solemn and warm, and things finally calmed down. But when we reviewed the recording, it turned out to be a technical problem: the microphone and control desk audio lines were wired wrong, so a host singing in another room was bleeding into this stream. Mystery solved. Sometimes a startup is like this: funding talks by day, ghost hunting by night. It tests not just your business judgement but your nerves, and these unexpected episodes add a bit of laughter and warmth to the journey.
Read full English version →难得又有个长假,就来说点有趣的事。
除了经营自家品牌,我们今年初也开始了 MCN 和代运营业务。搬了办公室,现在运营着二十间直播间。每晚灯火通明,气氛热闹到像夜市。
那天深夜,公司还有十多个人在加班。一个主播独自在直播间里卖货。
她一边介绍产品,一边和观众聊天。突然,有观众留言说:
「主播,你唱歌好好听。」
主播愣住了。
她没有唱歌。
直播间里,也只有她一个人。
奇怪的是,她自己什么也没听到,但观众的留言一条接一条地刷出来——
「哇,主播唱得好好听!」
「是谁在合唱?」
「后面有人吗?」
那一刻,空气突然安静下来。只有直播灯微微闪烁,像是在呼吸。
她越看评论,心越发毛,然后尖叫一声,冲出直播间。
整个办公室也同时瞬间骚动起来。
流言也慢慢开始了……有人说感觉放工后,有「东西」跟着回家。也有人说,看到婴儿手推车自己动。
创业几年,什么大风大浪没见过:产品出问题、供应链断、资金周转困难都能解决。但灵异事件?这次真考倒我了。
最怕的不是鬼,是——人心乱。
请来 Ustaz
后来同伴提议,决定请几位友善的 Ustaz 来帮忙念经净化。整个过程庄严又温暖,气氛终于平静下来。

但故事还没完。
我们事后回看那晚的直播录像,结果发现——原来是技术问题。
直播麦克风和中控台的音频线路接错,另一个直播间的主播正在唱歌,声音刚好串进来。
「灵异事件」,完美解密。
白天谈资金,晚上抓鬼
创业有时就像这样,白天谈资金、晚上抓鬼。不止考验商业判断,还考验心脏强度。
不过,正是这些意料之外的小插曲,让这段旅程多了一点笑声,也多了一点温度。